Daraz.pk Selling Masterclass: Learn to Sell on Daraz
Learn the process of operating a Daraz store, from product research and listing optimisation to order management and performance improvement, using realistic Pakistani market examples.
Who this course is for
- Beginners who want to start selling online in Pakistan
- Existing sellers whose listings are not being found or are not converting
- Students and job-seekers exploring ecommerce as a practical skill
- Shop owners who want to add a marketplace channel to a physical store
What you will learn
- Understand how the Daraz marketplace and seller centre work
- Research products and judge demand, competition and risk
- Write keyword-aware titles, descriptions and highlights
- Prepare product images that build buyer trust
- Work out pricing, fees, COD returns and basic profitability
- Process orders and handle common seller problems
- Read store performance and decide what to fix first
Curriculum: module by module
Outline of the planned modules. The final lesson list is confirmed before launch.
01Understanding the Daraz marketplace
How the platform, seller centre, categories and policies work.
02Product research fundamentals
Demand, competition and local relevance, without guesswork.
03Supplier and product evaluation
Quality, cost, lead time and risk checks before you list.
04Listing creation and SEO
Titles, descriptions and keywords buyers actually search.
05Product images and descriptions
Presentation that builds buyer confidence.
06Pricing and profitability fundamentals
Marketplace fees, courier cost, COD returns and margin basics.
07Order processing and seller operations
Packing, dispatch, cancellations and returns.
08Promotions and advertising fundamentals
Campaigns and vouchers, explained in plain language.
09Store performance analysis
Read your numbers and find what to fix.
10Common seller challenges
Mistakes to avoid and how to recover from them.
Format, fee and support
- Fee: PKR 2,499, one-time fee
- Format: video lessons
- Student support: via WhatsApp
- Registration: through the registration page or WhatsApp; payment details are shared on WhatsApp
Duration and certificate details are not confirmed yet, so none are promised. No guaranteed income, jobs or sales: results depend on your product, effort and market.
Watch a free preview
This playlist from the TechMint by Hamid YouTube channel shows how the lessons are taught.
Open the playlist on YouTube →
Frequently asked questions
Do I need a Daraz seller account before joining?
Not necessarily. The first module explains how seller accounts and approvals work. Account approval itself depends on Daraz's own policies.
Will this course guarantee sales or income?
No. The course teaches the process and the thinking. Results depend on your product, pricing, effort and market conditions.
Are the lessons live or recorded?
The course is delivered as video lessons, with WhatsApp support. A free preview playlist is on this page.
What is the course fee?
The fee is PKR 2,499, paid one time. Online payment is not enabled on this site yet; Hamid shares payment details on WhatsApp after you register.
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Ready to start?
Register your interest or ask Hamid a question on WhatsApp.